The holiday season is almost upon us, and the streets of Zagreb are already buzzing with excitement. One of the most eagerly anticipated displays of the season is the carefully crafted decorations in the window of artist Saša Šekoranja’s flower studio, located in Držislavova. Each year, his window display features letters and greeting cards adorned with good wishes, from which pigeons weave a wreath and carry them into the world.
Šekoranja’s window design is a true work of art, featuring an all-white color scheme that perfectly encapsulates the calmness and serenity of the holiday season, as captured in Gabi’s song ‘The first snow’. The warm ambiance is further enhanced by flickering candles, gold printing on the letters, and roses dipped in wax.
Passersby cannot help but be drawn to this festive display, which captures the true spirit of Advent. The thought and care put into designing this beautiful art installation create a sense of anticipation and excitement for the upcoming holiday season in Zagreb. Symbolic elements such as pigeons carrying good wishes into the world add depth and meaning to the display, making it more than just a collection of decorations but rather a thoughtful expression of the holiday spirit. Overall, Saša Šekoranja’s flower studio window display is a stunning addition to Zagreb’s festive atmosphere during Advent.