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Pre-Game Fun: Super Bowl Advertising

Are you tired of starting the week without rest because the Super Bowl is still coursing through your veins? Watching the biggest show in half the world is now a must, with some American football played between the commercial breaks.

The Super Bowl is a brilliant event that doesn’t require any interest in sports to get excited about. It could serve as a marketing asset and a rough model for other popular sports in other countries. In Germany, only football would be an option, but what would happen if the championship was decided in one game? The Bundesliga Bowl 1 could take place in Wolfsburg, fresh from the desert of Lower Saxony, the German answer to Las Vegas.

Taylor Swift could land in Hanover from her concert in Munich on the day of the match, then take the ICE via Berlin to WOB. Herbert Grönemeyer could croak the anthem before the game, although he probably wouldn’t do something like that. So more like Howard Carpendale. During commercial breaks, it would be even funnier in Germany than in America as spectators could throw yellow tennis balls onto the grass to bridge

By Editor

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