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UTA Appoints Eric Iverson as Chief Technology Officer

Eric Iverson, a seasoned technology and media executive with extensive experience in product and artificial intelligence initiatives, has been appointed as UTA’s Chief Technology Officer. Iverson previously held leadership positions at Amazon MGM Studios, CAA, and Sony Pictures Entertainment. In his new role at UTA, he will oversee the agency’s global IT strategy as technological advancements continue to shape the industry.

Based at UTA’s Beverly Hills headquarters, Iverson expressed his admiration for the agency’s history of embracing technology-driven opportunities across various cultural landscapes. He lauded UTA for being one of the first major agencies to establish practices in digital media, podcasting, and other forward-thinking areas. Iverson’s appointment aligns with his passion for innovation and the use of artificial intelligence, marking it as a pivotal moment in his career.

During his time at Amazon MGM Studios, Iverson played a key role in the ambitious project to develop Amazon’s Next Generation Studio. This involved the integration of cloud-based infrastructure, proprietary product development, and AI technologies. Before joining UTA, Iverson held various technology roles at Sony Pictures Entertainment. His appointment at UTA comes as the agency seeks to leverage emerging technologies like AI to benefit their business operations and enhance opportunities for creators.

UTA CEO Jeremy Zimmer commended Iverson for his visionary leadership in the entertainment and technology spheres. He emphasized the importance of understanding how AI and other emerging technologies can drive innovation and collaboration within the company. Zimmer highlighted the significance of Iverson and his team in shaping UTA’s technological landscape to support business growth and enable diverse, global collaboration.

By Samantha Jones

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